CREASE
We don't design for a season—we design for the years, memories, and stories each piece will become part of.” — Kate & Rosemary, Founders of CREASE. Born in London, CREASE is a contemporary womenswear label where innovation, craftsmanship, and conscious luxury intersect. Founded by creative directors Kate and Rosemary, the brand reimagines modern tailoring through sculptural silhouettes, refined construction, and a commitment to sustainability. Designed for women who value both aesthetics and intention, CREASE creates timeless garments that transcend seasonal trends. Every collection is defined by clean architectural lines, elevated proportions, and an effortless sophistication that allows each piece to become a lasting part of a carefully curated wardrobe. Rather than designing for a single season, CREASE designs for a lifetime.
Kate and Rosemary first crossed paths during their final year at the London College of Fashion, where they admired each other's distinctive creative vision. It was only after being encouraged by their Creative Director to collaborate for the prestigious annual Press Show that their partnership truly began. Their debut collection was awarded Collection of the Year, becoming the foundation for what would evolve into CREASE. From the very beginning, the designers shared a common belief: beautiful fashion should be created responsibly. Sustainability is not an afterthought—it is embedded into every decision, from the careful selection of premium fabrics and ethical manufacturing partners to responsible packaging and mindful studio practices. Their philosophy is rooted in longevity rather than consumption. Every garment is thoughtfully designed to outlive trends, encouraging women to invest in timeless pieces that can be worn, treasured, repaired, and eventually passed down. The result is a wardrobe built on quality, versatility, and enduring style. For Kate and Rosemary, luxury is measured not by excess, but by craftsmanship, purpose, and the emotional connection a woman builds with the pieces she chooses to keep. On LUMEME, CREASE represents a new generation of independent luxury designers—where exceptional design, responsible craftsmanship, and timeless elegance define the future of fashion.
CREASE is
- Sustainable
